16 Comments
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Tiss’'s avatar

I’m commenting because of Merch oh!!!

Aisosa Osaretin's avatar

great stuff muyiwa

David Adeleke's avatar

This is my favourite one so far. Enjoyed it very much!

Joyce Imiegha's avatar

This is a brilliant piece, Olumuyiwa (as always).

To your question, when storytelling becomes instrumental rather than cultural, it stops being about shared values and becomes a performance to attract capital.

Disclosure shifts from building trust to managing perception, which only serves investors in this case, and not their customers or the public. I’m personally not a fan of inflated narratives.

Tolu Grey's avatar

When storytelling becomes instrumental, isn't that culture being built in itself too 🤔

Chosen Caleb's avatar

Please I have a question

What is the whole concept of fundraising

It gets me confused

Why raise funds when they already have money

Mark Amaza's avatar

I am going to be ruminating on the questions without answers. Hopefully, I find the answers.

Olumuyiwa Olowogboyega's avatar

Keen to hear your answers when you arrive at them.

Wemi Moyela's avatar

i read everything you write with such enthusiasm. it's always worth my time. thanks!