Notadeepdive

Notadeepdive

Home
Archive
About
The three-body theory
Sometimes the incentives of three unconnected entities are aligned
May 17 • Olumuyiwa Olowogboyega
What Segun Agbaje won
Ships vs Speedboats
May 15 • Olumuyiwa Olowogboyega
Jumia is not a doorstep delivery company
The Jumia story has become smaller and that's the path to profitability
May 13 • Olumuyiwa Olowogboyega
A history of Nigerian superapps
Swoop is starting from an interesting angle
May 3 • Olumuyiwa Olowogboyega
How Nigeria Broke MoMo
No workers' day for this worker
May 1 • Olumuyiwa Olowogboyega

April 2026

Fighting disruption through rent-seeking
A masterclass in fighting disruption, Nigeria-style
Apr 24 • Olumuyiwa Olowogboyega
A few opinions on journalistic methods
Are we ready for agenda journalism?
Apr 20 • Olumuyiwa Olowogboyega
Airtime Lending is Easy
When a good regulation leaves you with questions
Apr 17 • Olumuyiwa Olowogboyega
Customer accepted higher tariffs, telcos now need to suck it up
Will customer compensations improve network quality?
Apr 12 • Olumuyiwa Olowogboyega
We Need to Talk About Marketing
In financial services, sleights of hand are a bad sign
Apr 10 • Nnanna
Make Microfinance Banks Great Again
The butterfly company adds more to the narrative
Apr 3 • Olumuyiwa Olowogboyega
Lending Is Easy. Treasury Bills Are Easier.
What happens when the government offers better returns than lending?
Apr 2 • Olumuyiwa Olowogboyega
© 2026 Olumuyiwa Olowogboyega · Privacy ∙ Terms ∙ Collection notice
Start your SubstackGet the app
Substack is the home for great culture